Gruno's Diamonds
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Gruno's Diamonds
Gruno's was founded in 1953, by Lester G. Gruno. The store was built on quality, trust, service and loyalty and has continued to uphold those values today. Gruno's has an amazing selection of gemstones, precious metals, styles, and colors to choose from, designs to fit any person's unique style. Come to us to make a memory, start a tradition, celebrate an occasion, or create a keepsake for someone special.

Our outstanding reputation in the community has been earned through customer care, consistency, continual education and training. Our professional and exceptionally well-trained staff has the latest gemological skills, provides outstanding customer service, and above all, upholding our integrity. Very friendly and knowledgeable staff. No high-pressure sales tactics.

They seem perfectly happy to show you around whatever you'd like to see, even if you're just browsing. As Rockford and Madison's premier jeweler, we strive to make your in-store and online experience both memorable and enjoyable.
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Come to us to make a memory, start a tradition, celebrate an occasion, or create a keepsake for someone special.
Gruno's was founded in 1953, by Lester G. Gruno.
The store was built on quality, trust, service and loyalty and has continued to uphold those values today.
In 1982, jewelry designer Brent Meade purchased the store from Lester and moved to its current location at 801 N. Perryville Road in 2000.
In 2014, Gruno's Diamonds opened up a second location in Madison, WI.
Today Gruno's Diamonds is proud to be a family-owned and -operated business.
Only Official Rolex Jewelers can certify the authenticity of your new Rolex and back its five-year international guarantee.
Gruno's Diamonds is proud to be part of the worldwide network of Official Rolex Jewelers.
Nothing beats experiencing first-hand the meticulous details, the balanced weight, the comfort and simply the feel of a Rolex watch.
Visit us at Gruno's Diamonds in Madison, Wisconsin or Rockford, Illinois, and we will guide you through the range of men's & women's Rolex watches, and advise you on the technical aspects of Rolex watches including the Day-Date, Explorer, Submariner and more.
Buying a diamond is a very personal experience.
Diamonds can be bought to signify love, significant accomplishments, milestones in your life or that of a gift's recipient.
Unlike when you buy clothing, electronics, or cars, the features of a diamond may not seem quite so obvious to you.
We would like to change that.
The more you know about your diamond jewelry, the more confident you will feel when making your diamond jewelry choices.
Take a moment to learn more about the 4Cs and find out how they play an important role in making your diamond jewelry unique.
Only Official Rolex Jewelers can certify the authenticity of your new Rolex and back its five-year international guarantee.
Forevermark is the diamond brand from the De Beers group of companies, which has a history of diamond expertise reaching.
View Gabriel Bridal Favorites - Gabriel & Co. knows that underlying every piece of significant jewelry is emotion.
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View The Entire Gabriel Bridal Catalog - Gabriel & Co. knows that underlying every piece of significant jewelry is emotion.
Your wedding band is the most important piece of jewelry you will ever wear.
The Bleu Royale Collection offers a band that is made to stand the test of time.
Its thicker profile and heavy weight will endure the wear and tear of everyday life.
Honor your love and commitment with a quality, precious metal wedding band crafted with the highest grades of gold and platinum.
With a Bleu Royale wedding band, future generations can enjoy the beauty and value of your wedding band just as you will.
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